High-Profile "Delta Force" Campaign with Tencent & TiMi Studio Group!
High-Profile "Delta Force" Campaign with Tencent & TiMi Studio Group!
More than 20 of the biggest creators in North America, for epic show matches and a massive global reach (+70 000 viewers)!
Prodigy Agency presents this incredible succesful campaign in collaboration with TiMi Studio Group and Tencent for their highly anticipated AAA free-to-play tactical shooter: 'Delta Force' - one of the biggest videogame launches of the year!
Our team played a key role in the North American influencers marketing efforts, co-creating and managing the two main activations: December 5th: A streamers challenge where creators played with and against members of the Delta Force community on epic 32v32 battles! December 7th: A high-stakes 3v3 showmatch featuring top-tier creators.
More than 20 top-tier creators with millions of fans and followers, including TenZ, Nadeshot, Kyedae, Scump, Tarik, Swagg, LVNDMARK and Aydan, streamed the events on their own channels, reaching tens of thousands of viewers and showcasing Delta Force's thrilling gameplay, strategic depth, and immersive features.
Both activations were also professionally produced and broadcast on the official Delta Force channels, offering an additional platform for fans to tune in.
Prodigy Agency also assisted in coordinating the production and ensuring a smooth execution for both events, which collectively drew more than 70,000 combined concurrent peak viewers during the live streams and generated strong engagement across social media platforms.
A huge thank you to Tencent Tencent Games TiMi Studio Group and the Delta Force team for their trust and amazing collaboration!
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